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Summary
Conscious Beauty at Ulta Beauty™
- Cruelty Free
MEET A NEW KIND OF MATTE: RICH, WHIPPED AND WON'T SUCK THE LIFE OUTTA YOUR LIPS Forget the fine lines and dryness of the past-get luxe and lasting liquid color in head-turning hues that stay feeling plush and comfy.
Benefits
- Forget the fine lines and dryness of the past-get luxe and lasting liquid color in rich, head-turning hues that won't suck the life outta your lips
- High-impact color in just one swipe-in a range of shades for every skin tone
- Plush formula that delivers a smooth, lightweight texture
- Whipped formula that feels comfortable and non-drying on lips
- Dries down to a velvet-matte finish
- Doe-foot applicator for easy and precise application
How to Use:
- Gently wipe off excess product off doefoot applicator prior to application
- Define lips with doefoot applicator facing upright
- Fill in lips and gently press together
Pro Tip:
- Prep the lips prior to application by exfoliating with Pro Kiss'r Scrubstick
- Remember to blot before Fenty Icon Velvet application
Dimethicone, Dimethicone/Vinyl Dimethicone Crosspolymer, Isododecane, Polyglyceryl-2 Triisostearate, Peg-10 Dimethicone, Tribehenin, Triethoxycaprylylsilane, Aluminum Hydroxide, Disteardimonium Hectorite, Propylene Carbonate, Iron Oxides (CI 77491, CI 77499), Yellow 5 Lake (CI 19140), Red 7 Lake (CI 15850), Titanium Dioxide (CI 77891).
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
I like it.
This is a richly pigmented formula with a beautiful matte velvet finish that doesn't dry out the lips. I got the color MVP, and it is an absolutely stunning true blood red. It's an absolutely iconic color in my opinion. And it's one swipe opacity. I love that even though it's a matte formula, it's ...
Most Helpful Critical Review
Not what I was looking for
The packaging of this Velvet lipstick is stylish, looks luxurious, the color of the lipstick was nice too - cool dark brown, without an orange undertone (Bread Winn'r shade). The velvety formula is very light, I didn't feel it on the lips, didn't seem to be drying. BUT there are 2 major issues for ...
501 results
HBIC
Verified Reviewer
Submitted as part of a free sample program
Reviewed at
This is the most velvety lipstick/liquid I've ever tried. Super long lasting and the color is AMAZING. Hands down one of the best formulas I've tried. Don't usually like lipsticks but something about this formula is just so good that I can actually wear it daily.
Works well, smells funky!
I love the deep pigmentation and the way this lasts. It looks nice… great matte finish that stays. But the smell is awful.
Works well, smells funky!
I love the deep pigmentation and the way this lasts. It looks nice… great matte finish that stays. But the smell is awful.
Not all love but a strong like.
I absolutely love the packaging of this product. Was hoping it would be a lot more matt and no smudging. I will still wear it, but for the cost I was somewhat disappointed.
does not stay on
I really wanted to love this highly pigmented beautiful blue red. I wish i could return. Glides on smooth, but if you eat, drink, kiss the back of your own hand, hug anyone, it will be allover your fingers, face, hand, etc. the container is beautiful & lux but i definitely wouldn't even give this as a gift. I want a liquid lipstick that stays put! Don't reccommend.
