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Persona 24 HR Waterproof Eyeliner #1
Persona 24 HR Waterproof Eyeliner #1

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Persona 24 HR Waterproof Eyeliner

Online only|Exclusive|Item 2544331

$16.00
    • Black 24 HR Waterproof Eyeliner
    • Bronze 24 HR Waterproof Eyeliner
    • Brown 24 HR Waterproof Eyeliner not available
    • Chocolate 24 HR Waterproof Eyeliner
    • Graphite 24 HR Waterproof Eyeliner not available
    • Plum 24 HR Waterproof Eyeliner
    • Stone 24 HR Waterproof Eyeliner not available
    Size:0.042 oz

    Pickup and delivery options

    In stock and ready to ship

    Usually ships out in 1-2 days

    Earn points on this purchase.

    Summary

    Conscious Beauty at Ulta Beauty™

    • Vegan
    • Clean Ingredients
    • Cruelty Free
    • Sustainable Packaging Brand
    • Give Back

    Intensify your eyes with Persona's creamy 24 HR Waterproof Eyeliner that glides on smooth for all-day to all-night wear. Featuring a smooth, blendable formula, it's ideal for both the lash line and the waterline.

    Details

    Benefits

    • Smudgeproof, waterproof, long-lasting wear
    • Rich, pigmented color
    • Smooth blendable formula
    • Ideal for both the lash line & waterline
    • Vegan
    • Made with love in the USA

    How To Use

    Use the creamy eye pencil to precisely line your eyes or smudge them during the first 30 seconds of application for a more smokey look.

    Ingredients

    Bronze: Trimethylsiloxysilicate, Hydrogenated Polyisobutene, Synthetic wax, Isododecane, Polybutene, Ethylene / Propylene Copolymer, Rhus Succedanea Fruit Wax, Silica, Silica Silylate, Pentaerythrityl Tertra-Di-T-Butyl Hydroxyhydrocinnamate, Copernicia Cerifera (Canauba) Wax. May Contain: Copper Powder (Cl 77400), Mica (Cl 77019), Iron Oxides (Cl 77491, 77492, 77499).

    Shipping & Coupon Restrictions

    This brand is excluded from most Ulta Beauty coupons.

    See brand eligibility details

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    Q&A

    Showing 1 out of 1 Questions
    Q
    When are u restocking this product I want it!!!!! I was going to place an order and it disappeared from My bag 😕so sad!!! Please let me know when this will be back in stock as you all only sell it online 😞😭😭
    Asked by Gaby
    Verified Reply - ChristinaSo that we may provide you with the most up-to-date product availability info, please contact us at [email protected] for help. Thanks!Was this answer helpful to you

    Review Snapshot

    by PowerReviews

    121 ReviewsWrite a Review
    86%
    of respondents would recommend this to a friend
    Ratings Distribution
    Pros
    1Smooth application, great pigment
    1Great pigment
    1Non heavy
    1Non irritating
    1Smooth
    Cons
    1Does not last
    1Cant get it in store
    1Came off almost immediately
    1Doesn't last even with primer
    Best Uses
    2Waterline
    1Upper waterline
    1Eyeliner for someone without oily lids
    1Everyday
    1Smoky Look
    Describe Yourself
    1Classic Style
    Most Helpful Positive Review
    Wow! I am impressed!

    I bought only 1 of these during the 21 Days of Beauty and I wish I had bought more! This is a great eyeliner! I can apply it and have time to smudge it out and then it is there all day! I wear it around 12-14 hours a day and it looks just as good at night as it did when I put it on that morning! I w...

    Versus
    Most Helpful Critical Review
    Why the hype?

    Not sure what the hype is about this eyeliner. The only good thing about it is that it barely budges, which is also a bad thing because it doesn't blend. It did not apply smoothly and was extremely difficult to apply to my eyelid. Forget about the waterline….impossible. This eyeliner is dry and hard...

    121 results

    Best waterproof

    Submitted 4 days ago

    By Lino

    From Chicago, IL

    Gosh, I hope they're not discontinuing it. It's the best waterproof ever! Stays on my upper lid and eight hour day without even budging. I have watery eyes from allergies at this absolutely stays in spot. I wear a very thick eyeliner on my top lid like a cat. This is perfect. I do need to sharpen it often, butthat's because I use a lot of eyeliner.

    Was this review helpful to you?
    migrated to crease and then disappeared

    Submitted 10 days ago

    By susan

    From virginia

    i got this because so many people said it was great for hooded eyes with oily lids and wouldn't budge. after only a couple of hours it completely migrated to my crease and the color was nearly gone. so disappointing.

    Was this review helpful to you?
    Better options out there

    Submitted 13 days ago

    By SS

    From Los Angeles

    Glad I got Graphite (gray) for half off during the 21 Days of Beauty b/c I never would have paid full price for this. This eyeliner is not very pigmented, and you have to press really hard to get anything from it. Not longwear. I only use this on my lower lash line.

    Was this review helpful to you?
    An actually waterproof eyeliner

    Submitted 15 days ago

    By Christine

    From Willistown PA

    I try almost every waterproof eyeliner, prestige and drugstore brands. All have run or smeared under my eyes or on my eyelids. This was a very pleasant surprise! It lasted all day and didn't budge.

    Bottom Line Yes, I would recommend to a friend

    Was this review helpful to you?
    Best eyeliner ever

    Submitted 23 days ago

    By Khushboo

    From CT

    I stumbled upon these during ULTA 21 days sale. I bought the colors black and graphite. It glides like butter and is so pigmented and yes, it last all day without transferring. It's the smoothest of all the cream eyeliner pencils I have ever used.

    Bottom Line Yes, I would recommend to a friend

    Was this review helpful to you?